Dealer Highlight: Arnold Machinery & Frank’s Supply

Building Relationships That Go Beyond the Sale

At TAG Manufacturing, we know that great partnerships are built on more than just selling a product. They’re built through trust, communication, and a commitment to helping customers find the right solutions for their jobs. 

That’s exactly what we saw during a recent visit to Frank’s Supply Company in Albuquerque, New Mexico. Founded in 1953 in Albuquerque, Frank’s Supply has been serving the equipment and construction industry for more than 70 years. Today, the company continues to be an established name in the market and an important customer for Arnold Machinery. 

TAG Territory Manager Patrick Sage and Marketing Associate Sebastian Udland recently visited Frank’s Supply’s yard alongside the Arnold Machinery team to hear firsthand how the relationship between Arnold Machinery, Frank’s Supply, and TAG has developed—and how a partnership that started with one deal has continued to grow.

A New Branch and a New Opportunity

At the center of the relationship is Michael McCalmont, Branch Manager for Arnold Machinery in Albuquerque. Michael opened the Albuquerque branch around 2024, bringing Arnold Machinery’s Hitachi equipment to the New Mexico market. 

As the branch established itself, Arnold began building relationships with contractors and equipment customers throughout the area. One of those relationships was with Frank’s Supply. 

TAG played an important role in helping Arnold Machinery secure its first deal with Frank’s Supply. What started as an opportunity to provide the right attachment for the job quickly developed into something much bigger—a lasting business relationship between Arnold and Frank’s, with TAG attachments becoming an important part of that relationship. 

Since that initial deal, the partnership has continued to grow.

TAG Attachments at Frank’s Supply

Walking through the Frank’s Supply yard, it was clear just how significant TAG has become to their attachment lineup. 

TAG attachments represent one of the largest attachment brands that Frank’s Supply purchases, demonstrating the trust they have developed in TAG products and the value they see in offering them to their customers. 

For TAG, that kind of relationship is exactly what we strive for. 

It’s not simply about putting an attachment on a machine and sending it out the door. It’s about making sure dealers have products they can stand behind and customers have attachments that are built to perform in the demanding environments of the construction industry. 

Partnership in Action

One of the biggest takeaways from the visit was the strength of the relationship between Arnold Machinery and Frank’s Supply. 

Arnold provides the equipment expertise and local support that customers depend on, while TAG provides attachments designed to complement that equipment and expand what machines can accomplish. 

For Michael and the Arnold Machinery team, having TAG as a partner helped create an opportunity with a well-established company like Frank’s Supply. For Frank’s Supply, the relationship provides access to attachments backed by TAG’s manufacturing experience and dealer support. 

And for TAG, these relationships provide something equally valuable: direct feedback from the people using our products and selling them every day. 

Our visit allowed Patrick and Sebastian to hear what is working, what customers are looking for, and how TAG can continue improving its products and support for both dealers and end users. 

More Than a Dealer Relationship

The story of Arnold Machinery and Frank’s Supply is a great example of what can happen when companies work together toward a common goal. 

Frank’s Supply has been part of the Albuquerque construction and equipment community since 1953. More than seven decades later, a new Arnold Machinery branch opened in the same market, TAG helped create an opportunity that led to Arnold’s first deal with Frank’s Supply, and that first deal developed into a growing relationship. 

Today, TAG is one of the largest attachment companies Frank’s Supply purchases. 

That progression is what makes dealer partnerships so important to TAG. 

We’re proud to support dealers like Arnold Machinery and customers like Frank’s Supply, and we’re even more proud to see those relationships continue to grow.

is more than paperwork. It is a commitment to stand behind the product and the customer who purchased it.

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